Service innovation: September 22-23, 2010 London Business School

Summarizes proceedings of MSI?s conference, ?Service Innovation,? held September 22-23, 2010 at the London Business School, United Kingdom.

2010

Anderson-Macdonald,S.;Kask,S.

Lugar de publicación: 

Cambridge

País de publicación: 

Estados Unidos

Nacional: 

No

Editorial: 

Marketing Science Institute

URL: 

http://www.msi.org/publications/publication.cfm?pub=1813